When SaaS companies raise prices, conversion rates often slip—in one case by...
https://www.livebinders.com/b/3720269?tabid=9cfb6f60-fc6a-8254-f7b7-4d2f25eb2f93
When SaaS companies raise prices, conversion rates often slip—in one case by 31%. But that drop can be worth it when revenue climbs 22%