When Deals Start as Conversations: How a $25M SaaS Vendor Nearly Lost a $3.2M Sale Because Information Lived Everywhere

https://www.fingerlakes1.com/2026/01/26/10-best-private-equity-crm-solutions-for-2026/

How a $25M SaaS Vendor Almost Blew a $3.2M Enterprise Deal Because Data Lived Everywhere Deals don’t start in CRMs. They begin in conversations - emails, text threads, coffee chats, hallway catch-ups, and late-night Slack threads