Search results define how people see your company. When an old lawsuit pops up...

https://super-wiki.win/index.php/How_AI_Search_Summaries_Change_Reputation_Management_for_Businesses

Search results define how people see your company. When an old lawsuit pops up in a Google snippet, it can cost you deals and trust instantly. Data shows that negative results pull 374 clicks per 1,000 US searches away from your brand