Search is moving from links to AI-synthesized answers. To win in an agent-first...

https://www.romeo-bookmarks.win/search-is-moving-beyond-blue-links-toward-conversational-answers-ai-assistants

Search is moving from links to AI-synthesized answers. To win in an agent-first era, you must optimize for models like ChatGPT. Focus on providing precise 40-60 word direct answers that position your brand as the definitive source