Changing your SaaS pricing can spark a tricky tradeoff: a 31% drop in...

https://www.phone-bookmarks.win/changing-your-saas-pricing-can-lift-revenue-but-sometimes-cuts-your-conversion

Changing your SaaS pricing can spark a tricky tradeoff: a 31% drop in conversions against a 22% boost in revenue. In this article, we use Sequential Mode to break down when that revenue lift outweighs lost sign-ups